3 readings to stretch your attention span🏋️♀️🏋️♂️
'Follow the user', Advice for startups, & optionality fallacy
Welcome to the 70th edition of the GrowthX Newsletter. Every Tuesday & Thursday I write a piece on startups & business growth. Today’s piece is going to 94,400+ operators & leaders from startups like Google, Stripe, Swiggy, Razorpay, CRED & more
How to Eat an Elephant, One atomic concept at a time
Follow the user
Developing empathy with your user is a fantastic way of building products. You need to predict your end user’s behavior & choices. By the way, personally, I call this ‘follow the user‘.
Reading this piece will show you how to match your product with your user’s anticipations. You’ll also learn about market transitions. How to keep evolving yourself & create your product dynamic in nature with the changing times.
Starting a company in a Market Collapse
This is a good read if you want to know how are startups in general going to change their direction & map out their way in this economic downturn. It will also give you a sneak peek into strategic thinking & founders’ mindset.
The optionality fallacy
It’s an article showing how we shouldn’t live life on autopilot mode. And avoid being indecisive as much as possible. We are obsessed with optionality. Not sure what to do with your life? Most people will tell you to get a degree. Not quite sure what to do with this degree? Go to grad school. Still not quite sure? Get a consulting role at a big firm so you can decide what kind of job you enjoy. And so on and so forth. We fall prey to the optionality fallacy.
As Erik Torenberg puts it, it can be
"Spending your whole life filling up the gas tank without ever driving.”
@_ShahRushabh & @WhoDaMerch get a book this week!
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